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  • Writer's pictureJanine Friedman, Executive Coach

Valentine's Day Is Almost Here!

Updated: Feb 11

Happy Valentine's Day!

Many complain that this is a commercial holiday, but I suggest using it as a reminder to cherish the important people in your life. Why not take a moment to slow down and make a conscious effort to show your appreciation and love? Here are some ideas on how:


A big factor in an employee's decision to leave an organization revolves around whether or not they feel appreciated. Use this day as a reminder to show appreciation to your organization's most valuable resource - your employees.

  • Thank them for a job well done and be as specific as possible

  • Thank them for rolling with all of the challenges and changes of the last few years

  • Thank them for their commitment to the success of the organization

  • Greet them with eye-contact and a smile - even when (especially when) you are video-chatting

  • Schedule an employee lunch or coffee get-together (virtual or in person) next week


Our energy has a huge impact on those we work closely with, even if that work is virtual. Why not use this holiday as a reminder to strengthen a relationship with one of your co-workers or boss?

  • Thank them for something they've done to help you or make the organization a great place to work

  • Open up - share something with them (like challenges you are facing) to deepen the relationship

  • Ask them about challenges they may be facing

  • Greet them with eye-contact and a smile

  • Grab a lunch, coffee, or fresh air together


Satisfied clients are a necessity to a profitable business. Use this holiday as a reminder to show yours how valuable they are to you and how much you appreciate their business.

  • Remember to smile every time you pick up the phone, dial into the video call, or greet a customer face-to-face

  • Check in with a phone call to see how things are going or if they have any specific needs that aren't being met

  • Send a gift or a thoughtful word of appreciation


According to Tamara Levitt (Calm app), those who are not in romantic relationships may feel challenged or lonely on this day. What is most important is the love we feel for ourselves. Remind yourself that your relationship status in no way determines your self-worth.

Suggestions for showing yourself some love:

  • Focus on self-care - give yourself the gift of a workout, a nap, or an enjoyable meal

  • Do something you love - read a book, listen to your favorite music, take a walk or a bath

  • Meditate - head over to YouTube or a meditation app. and give Metta (loving kindness) meditation a try. This type of meditation often starts with wishing yourself well. If you don't start with yourself, you won't have much to give to others.

  • Spend some time in nature/watch the sunset or sunrise

Significant Other

In addition to candy or flowers, you can give them the gift of your full presence and attention.


  • Unplug - giving them your full attention starts with eye contact

  • Don't let them see the top of your head as you are scrolling your feeds or responding to texts or emails. If you are at dinner, agree to keep phones away

  • Tell them what made you fall in love with them

  • Pay attention to their facial expressions

  • Listen without the need to solve their problems

  • Tell them you love them

  • Show appreciation - thank them for all of the ways they bring love into your life

  • If you do need to rely on technology, the app. Ice Breakers for Couples has a lot of great questions to remind you both why you fell in love.


  • Unplug - giving them your full attention starts with eye contact. Don't let them see the top of your head as you are scrolling your feeds or responding to texts. Keep all phones away at mealtime

  • Tell them you love them

  • Tell them how proud you are of them

  • Tell them specifically what you love about them and what makes them special

  • Write a list of all the things you are thankful for about them (and share it)

  • Let your eyes light up every time they enter the room

  • Thank them for making you a parent


  • Nothing makes their day more than a phone call from their children

  • Thank them for all they have done for you


  • Pick up the phone and call a friend you haven't spoken to in a while

  • Thank them for being an important part of your life

Sometimes, the smallest changes can have a huge impact on the quality of our lives. I invite you to give one or more of these a try and let me know how it goes.

Thank you to all my clients and those who read my content for allowing me to share these suggestions. I truly appreciate every one of you and wish you all the best of success! As always, please feel free to share this email with your staff, colleagues or friends.

If you need support in making these changes, please don't hesitate to reach out to me. Happy Valentine's Day!!!

“Empowerment begins when people realize they have a choice.”

Janine Friedman, Owner and founder of Choice Training and Coaching Solutions, Inc. is an executive and leadership coach and holds a Professional Certified Coach (PCC) designation from the International Coaching Federation. She empowers executives to improve their performance, address their challenges, and achieve their goals through customized coaching and training.

To learn more about her background click here.

To schedule a conversation to discuss these ideas further, click here.

Success is a Choice.

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